I get asked this question quite often and so I wanted to break it down for you very simple so you know how the whole process works. (smile!)
I have even had some people think that its dying their skin which is not true at all.

Sunless tanning products emerged in 1960. The first one, QT or Quick Tanning Lotion, produced a quite non realistic orange color. Since then sunless tanning products (also called self tanners) has evolved tremendously, mainly thanks to the introduction of spray and airbrush tanning. All of the ingredients are dermatologically tested and approved since 1960. The substances are proven harmless. Sunless tanning is not dangerous in any way.

The Ingredients~ The most effective sunless tanning ingredient is DHA (dihydroxyacetone). DHA is a colorless sugar that interacts with dead cells located in the upper layer of the skin (epidermis). As the sugar binds with the dead skin cells, a color change occurs. Erythrulose, also a sugar, is another important substance in the sunless tanning solution. When used in combination with DHA it provides a longer lasting and more natural looking tan than DHA alone. The tan usually lasts five to seven days depending on your skin.

Does The Tan Fade? Just like an ordinary tan achieved thru sunbathing, the sunless tan will fade. The reason is simple: Every day, millions of dead skin cells are sloughed off or worn away from the surface of your skin. In fact, every 35 to 45 days, you have an entirely new outer skin layer (epidermis). This is why the tan will gradually fade. As the dead cells are worn away, so is the tan. Fading of this kind applies to all tans, both sunless and real. To maintain your tan, simply get sprayed 2-3 times a month.

I have many curious clients ask me whats in my solutions and how it benefits their skin, so I thought I would divulge a few of my wonderful ingredients so you can see what sets apart my solutions from my other sunless business's!

First off all of my solutions use Eco-Certified DHA which the European form for Organic DHA. Its more gentle and free of  impurities and produces a more realistic color as well. It may not last as long as regular DHA but I think its important to be aware and knowledgeable about what we put on our skin.

Some of the key ingredients found in my solutions that hold wonderful properties for your skin are; Organic Aloe vera, Organic Coffee bean extract (to tighten skin!) Oregon Grape extract, Hyaluronic acid, Organic Green tea, Organic Red Roobios tea, Organic Bergamot oil, Organic Chinese Jojoba see oil, Evening primrose oil and Squaline oil to name a few.

When looking for the most healthy sunless tan remember what goes into the bottle makes as much difference as the person applying it and their experience. I recently found out about an ingredient that is used in quite a few sunless solutions and many booth solutions that is a form of Formaldehyde! (not one of mine contain this ingredient!)   So ask questions and be in the know about your sunless sessions.

Cheers!